Hiring funnel

Mid market account executive · Q3 2026 · Revenue recruiting

Company
Kestrel Billing
Team
Commercial sales
Cohort
Jul 1 to Sep 30, 2026
Openings
6 roles, 5 filled in Q3

Applicant data and CSV upload

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Upload one row per applicant from your tracking system to redraw the summary cards, Sankey flow, channel quality scores, step timings, and section headlines from the same data record.

Click any headline, takeaway, or Q4 action below to edit wording in place.

Required 12 columns, what each column means, and 3 example rows:

Column What it means Example 1 (hired) Example 2 (withdrew) Example 3 (rejected)
source Inbound recruiting channel name (for example Referrals or Job boards) Referrals Agency Job boards
furthest_stage Last funnel stage reached (one of the 7 stages from Application review to Offer) Offer Panel interviews Application review
outcome Final status: hired, declined offer, rejected, or withdrew hired withdrew rejected
applied_date Date application arrived (YYYY-MM-DD, required on every row) 2026-07-02 2026-07-11 2026-07-08
screen_date Date recruiter screen happened (blank if stopped at Application review) 2026-07-04 2026-07-13 blank
discovery_date Date mock discovery role play happened (blank if unreached) 2026-07-06 2026-07-16 blank
manager_date Date hiring manager call happened (blank if unreached) 2026-07-10 2026-07-21 blank
panel_date Date panel interviews started (blank if unreached) 2026-07-14 2026-07-25 blank
panel_done_date Date final panel interview finished (blank if candidate withdrew mid panel) 2026-07-17 blank blank
references_date Date scorecards cleared and reference checks began (blank if unreached) 2026-07-24 blank blank
offer_date Date formal offer went out (required when furthest_stage is Offer) 2026-07-26 blank blank
decision_date Date candidate signed or declined the offer (required when furthest_stage is Offer) 2026-07-28 blank blank

Three takeaways from Q3 hiring

447
Inbound applicants
5 channels, every applicant tracked
42% job boards · 27% careers page · 11% referrals
29 days
Typical apply to offer
3 in 4 offers went out within 33 days
Q4 goal is 21 days (31 days to final decision)
5 hires
1.1% of applicants hired
8 offers made, 3 declined
63% offer acceptance rate
8.5 days
Waiting on panel feedback
Target is 2 days, post panel scorecard wait
29% of typical time to offer

Healthy pipeline: 447 applicants produced 5 hires

Win

Every stage balances incoming and outgoing candidates. Resume review filtered out 75% of applicants, and 41 candidates withdrew on their own before an offer.

Applied: 447 Rejected: 398 Withdrew: 41 Declined offer: 3 Hired: 5
Individual applicants · closed cohort

Swipe sideways inside chart to inspect all nine columns →

Clear winner: referrals topped quality at 34

Win

Ordered from strongest to weakest channel quality. Referrals delivered 3 of our 5 hires from 11% of applications.

Source Quality Apps Screen Panel Offers Hires
Referrals 34 50 28 11 4 3
Agency 17 47 21 6 2 1
Careers page 7 120 26 6 2 1
Events 5 42 9 2 0 0
Job boards 1 188 16 2 0 0
All channels Avg 8 447 100 27 8 5

Quality score counts panel finalists per 100 applicants, weighting each hire triple. All channels shows the cohort weighted average quality (Avg 8) alongside column totals.

Too slow: 8.5 of 29 days went to feedback

Problem

Median calendar days at each step from initial application to final decision. Collecting written panel scorecards took longer than the mock discovery call and panel interviews combined.

Typical apply to offer: 29 days (31 days to final decision) Upper range: 3 in 4 offers went out within 33 days Slowest step: 8.5 days in panel feedback

Q4 plan: lean on referrals and cut delays

21 day Q4 goal

Reviewed with sales leadership on Oct 2 to fill our sixth seat and trim typical time to offer from 29 days to 21 days.

Win
Problem
Next step

1. Lean on AE referrals

Priority 1
Win
Referrals scored 34 on quality and agency intros scored 17, delivering 4 of our 5 hires together.
Problem
Job boards brought 188 applications (42% of volume) and 0 hires, draining recruiter review hours.
Next step

Pause broad job board reposts and run monthly AE referral sprints with warm intro lists.

2. Book 24 hour debriefs

Saves 6.5 days
Win
Panel interviewers aligned closely on enterprise closing skills once scorecards were submitted.
Problem
Scorecards took 8.5 days after panels, and 8 finalists withdrew during late stages.
Next step

Place a 24 hour debrief hold on calendars at the moment every panel interview is booked.

3. Trim discovery prep

Saves 2 days
Win
The live discovery role play predicted manager call pass rates better than resume screens.
Problem
Custom slide prep took two evenings, pushing that stage to 5 days with 6 withdrawals.
Next step

Replace custom deck homework with a one page buyer brief sent 24 hours ahead.